Welcome to State Beauty Supply & SalonCentric*

Owned & Operated by The Goellner Group

Servicing St. Louis | Kansas City, MO | Rolla | Chillicothe | Quincy, IL | Ottumwa, IA

State Beauty is a wholesale professional salon & beauty supply distributor that is locally & family owned. We have been serving salon professionals throughout the greater St. Louis, Missouri area since 1967. 

*SalonCentric Franchise Locations | Independently Owned & Operated by State Beauty Supply of St. Louis & The Goellner Group

 

WHAT'S NEW

PROMOTIONS

December 2025

View All Promotions

NEWS & UPDATES

News & Updates

IMPORTANT UPDATE: State Beauty Supply + SalonCentric

6/10/2021

All State Beauty Supply stores will be transitioning to SalonCentric Franchise stores over the next few years.

Our name and look will change, however all stores will still be owned and operated by the Goellner family and our wonderful team that has run State Beauty Supply for the past 57 years!

We look forward to being able to provide you with the same professional service as always, but with an updated look and access to more resources, product development and innovative technology. 

To learn more about our transition from State Beauty Supply to SalonCentric, please click here.

EDUCATION

Redken Exchange Takeover | Design & Color Masterclass in New York City

The Redken Exchange
404 5th Avenue
New York ,NY 10018
Thursday, September 11th '25
9:00 AM - 5:00 PM
314.423.9599

Learn Better, Earn Better, Live Best.

Join other stylists from St. Louis, Kansas City, and beyond for an unforgettable two-day experience in the heart of New York City – The Redken Exchange!

You’ll spend one day diving into the art of Haircolor with the incredible Sean Godard, and another mastering Design & Finishing with Matt Swinney. But that’s not all…

We’re turning up the fun with a complimentary happy hour, hosted by Redken and The Goellner Group—plus plenty of time to soak in the energy, lights, and sights of the city that never sleeps.*

This is more than just education—it’s inspiration, connection, and a NYC-style celebration. Let’s do this!

For a full breakdown on the event, click on the link to download the event flyer.

Investment: $595 (Tuition Only)

*Airfare & Hotel are not included in the price.  Extra time spent exploring the city are outside of class hours.

 

 

February 2026

Feb
2

Lead The Way With Enneagram - ST. LOUIS, MO

Monday, February 2nd 2026
9:00 AM - 4:00 PM
Undivided Experience Center
Chesterfield,MO
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